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Social Media And Radio. No Static At All.

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I had a great conversation this morning with a colleague and old friend who is the Operations Manager of a 13 radio station cluster in the beautiful state of Georgia. He is pretty frustrated and stressed right now as his employers continue to demand market share gains amidst this current environment of "FM Radio is dead!" OK, FM radio is NOT dead. But make no mistake about it, traditional transmitter based radio is bloodied and pummelled right now....

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19,

Jan at 1:32 AM

On Supertankers Through Serenity

Posted by Dave Reynolds in Blog

Most are aware of the BP oil spill in the Gulf Of Mexico. Don’t you just love those dish detergent commercials where the lab coated guy cleans off the pelican covered in evil British Petroleum black tar goo. So we understand each other. I am not anti big-business. I am not anti oil companies, nor am I a leftist liberal wacko environmentalist sheep. You can get that shit out of your head right away!  The Deepwater Horizon explosion...

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2,

Apr at 11:19 PM

The New Frontier For Pro Audio: Social Media

Posted by Dave Reynolds in Blog

I have been approached numerous times over the last month for consultation on how best to include voice application and professional quality audio to Social Media projects. As many clients in this area are inexperienced in what they should be looking for, I thought it time to blast out some helpful tips on how to save time and money. It takes lots of talent and skill to be a professional voice over artist; honed from years of practice....

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5,

Feb at 9:40 PM

Joe Paterno Signs Deal To Coach “All Satan” Squad

Posted by Dave Reynolds in Blog

I have a plaque on my office wall from the Canadian Center For Abuse Awareness ~ Martin Kruze Memorial Fund, thanking me for some work I did helping them raise funds a few years ago. I am proud of that plaque. Martin Kruze, was one of the victims of sexual abuse at Maple Leaf Gardens in Toronto during the 1970s. In 1997, Kruze revealed that as a young hockey player he had been sexually abused at Maple Leaf...

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22,

Jan at 4:51 PM

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The Naked Truth

Posted by Dave Reynolds in Blog

When you stepped out of the shower this morning, did you like what you saw? Your answer depends on your gender. According to a new survey by Fitness magazine, 57 percent of women think they look "fat" while naked, while 48 percent of men give a thumbs-up to themselves in the buff. Guys are more likely to shed their threads in general: More than 27 percent of guys walk around naked in the locker room, versus just nine percent of gals. 20...

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19,

Jan at 4:48 AM

Keep Rocking Social Media In 2012 (Part 2)

Posted by Dave Reynolds in Blog

As 2011 races to an end, what can we expect from social media in 2012? Predicting the future is never easy as social media – like the internet itself – continues to morph and evolve, sometimes at breakneck speed. Here are a few of the trends we are keeping watch for in the New Year. Continue reading “Keep Rocking Social Media In 2012 (Part 2)”...

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27,

Nov at 10:24 PM

Keep Rocking Social Media In 2012

Posted by Dave Reynolds in Blog

With new social media channels and applications emerging every day, the possibilities of using social media as a marketing weapon seem endless.  While it’s hard to predict exactly which tools will appear on the market, it’s much easier to spot what trends will shape the development of those new technologies. Continue reading “Keep Rocking Social Media In 2012”...

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27,

Nov at 10:13 PM

Is the iPhone 4S a Google killer?

Posted by Dave Reynolds in Blog

While everyone expected Apple to deliver iPhone 5, they surprised us with iPhone 4s, currently the latest Apple's product. It runs on the newest iOS 5 Apple operating system powered by a powerful 1 ghz dual core processor. I’ve had a chance to play around with the new 64gb unit. Wow! Continue reading “Is the iPhone 4S a Google killer?”...

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20,

Nov at 7:51 PM

Tyee Fishing

Posted by Dave Reynolds in Blog

I often wonder as to the origin of things. For instance, the first Rodeo Clown. Let’s see...big floppy shoes, massive red nose, crazy wig, flower that squirts water, the possibility of being gored to death. How could that have been a good idea? Here in Campbell River, British Columbia we also have something that is hard to imagine in its genesis ~ The Tyee Club. “Tyee” being the local First Nations word meaning “The Chief” or Chinook Salmon. The “club” part meaning: You...

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16,

Nov at 8:50 PM

Are On-Line Friendships Real?

Posted by Dave Reynolds in Blog

Question: Are On-Line friendships real? I have been thinking about this quite a lot recently. I did not know Trey Pennington. As a serious student of Social Media, I certainly knew WHO he was and WHAT he stood for. His passing affected me deeply and profoundly. How could someone with so many “friends” (over 100,000 Twitter followers and 4 different Facebook accounts each at 5,000 friends) be so uncertain about life? Easily pondered not easily answered, perhaps impossible....

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16,

Nov at 8:49 PM